Steven
Watts devotes a whole chapter in his book to “Disney and American Culture,” and
I found this reading to be informative but not definitive. It seems like Watts
cannot put on a finger on the true impact of Disney, waffling between whimsical
and fun entertainment and having a serious impression on American culture.
Watts
first points to an interview with Disney In the late 1930’s when Disney says,
“we are not artists but only moving picture producers trying to offer
entertainment… if the public likes what we turn out we just hold up our thumbs
and consider ourselves lucky” (Watts 140). From this quote, it would seem like
Disney is like any other businessman; he decides what his audience wants to see
and then produces movies with the intent of making bigger profits. But business
expansion also makes good sense for Disney because he can reach bigger
audiences with his movies, and perhaps then have a greater impact on culture.
Watts notes that some authors said Disney “valued profit only insofar as it
made more creativity possible” (Watts 146). So in this way, seeking profit is
the means to the end of producing culturally significant works. Today, there is
still much debate on whether Disney films should be treated as art or simply
just fairy tales that parents show their children to keep them occupied on
rainy days.
On
page 145, Watts presents the idea that Disney was a “purveyor of moral values”
that is interested in educating the soul through his works. Snow White can be
seen as a movie that is Biblical in nature, with love triumphing over evil and
selfishness. In my previous blog post I mentioned that the perversion of
Grimm’s fairy tales could have a negative impact on childhood development, but
Watts writes that, “Experts on child-raising and psychology publicly lauded his
films for their healthy impact on young viewers” (Watts 145). While Grimm’s fairy tales are foreboding and
sometimes frightening in nature, Disney rejected “scarier, more powerful
elements” and chose to instead pursue funny, inspirational films (156).
Disney
seemed to respect the common man and produced many films to reach a broad populist
audience, but many themes were directed at children or the inner-child in all
of us. Disney said his films were wrote for “parts of people… that deathless,
precious, ageless, absolutely primitive remnant of something in every
world-wracked human being which makes us play with children’s toys and laugh
without self-consciousness at silly things… You know, the Mickey in us” (159).
So in many ways, Disney was just trying to get us to laugh instead of aspiring
to have his name etched into the history books as one of the great artists And
who is to say that such musings are to lowbrow to be explored on a higher
level? Watts writes that Disney bridged the gap between lowbrow and highbrow
culture and acted as a spokesman for the American way of life (163). It seems
to me like Watts wants to say that Disney should be considered highbrow, but he
settles to say that he had a huge impact on American culture, whether that be a
good thing or a bad thing.
this is a complementary point to Bo's earlier thread on the power of popular culture to influence viewers; on that, I browsed Henry Giroux, The Mouse that Roared arguing for the power of Disney popular culture; and there is a film on this theme: Mickey Mouse Monopoly. This could be a good one to show with a Disney movie to provoke discussion. Meanwhile, in your current post, you suggest that Watts is ambivalent; but maybe the different ways to evaluate WD are in effect signs of he intellectual strength and creativity. And to bring both threads together, WD was a doer of creative influential texts, not a reflector upon them; as he said, I make the movies, and I'll let the professors tell me what they mean.... So our job is to view and learn both for enjoyment and for evaluation....
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